On OK to Make Money Online, let’s take a more in-depth look at Search Engine Optimization (SEO). SEO comes down to nothing more than staying on subject with your blog or website and using properly researched keywords or long tail keywords.

Most web sites do not focus on keywords or keyword optimization. The website authors do not do the proper keyword research and so the pages and the site are not keyword optimized. Then when Google spiders the site what does it find? A whole bunch of keywords but very little uniformity, and if by accident there is some keyword uniformity, what is the keyword? Worse yet the keyword or long tail keywords don’t even pertain to the main subject of the site.